Sunday, July 1, 2012

Mobile App Marketing Guide

I just found this  Mobile App Marketing Guide that was recently published by MobyAffiliates.  Their blog post notes the 43 page guide includes the following:

  • Appstore optimization and alternatives to the Apple Appstore and Google Play
  • Cost per install (CPI), cost per download (CPD) networks
  • Incentivised and Non-Incentivised installs
  • Mobile Advertising and App Promotion
  • Insider Tips and Techniques
The guide includes overviews of the App Marketing Space along with companies that excel in the various categories.   Check out the Slideshare version below: